World Premiere:
House of Silhouette

At the end of November, we will open a globally unique establishment: the House of Silhouette, an innovative Retail Experience Store in the heart of Vienna.

It’s a place where customers can immerse themselves in the fascinating and inspiring world of perfect premium eyewear. For the first time ever, we will own a store where customers can have the pleasure of directly experiencing all three of the Group’s eyewear brands under one roof: Silhouette, evil eye and NEUBAU EYEWEAR. What makes us unique, is that we we offer the perfect solution for nearly every aspect of life – whether it's optical, sports, or sunglasses.
The House of Silhouette offers an unforgettable, premium customer journey that focusses on health and style. The store will increase the desirability of our brands, which will also benefit the specialty retailers
Stay tuned for more!